Why Can't Mainstream Media Get It?

Li Evans, in a Search Marketing Guru post, "Twitter Hate - MSNBC Shows Off its Black", sees a MSNBC article by Helen A.S. Popkin as a rant on how "dumb" Twitter is. Evans observes there's no mention of Twitter being used to reach targeted audiences, no mention the RSS to Twitter nor messages coming to phones or IM? Why write at all?

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Comments

[Helen A.S. Popkin]

cause they pay me.

[p0ps]

Thanks for commenting and I like the funny answer. In the same spirit, I have to ask, would they pay you less to write with more understanding?

[Helen A.S. Popkin]

Touché!